The purpose of "share" content is to build relatability & personal connection with your audience.
Examples of "share" content include sharing personal stories, hobbies, reflections, life events, favourite books and insights gained from personal experiences.
The purpose of "solve" content is to showcase your expertise and provide insights and solutions to your audience.
Examples of "solve" content include sharing practical tips, how-to's, debunking myths, and providing in-depth tutorials.
The purpose of "sell" content is to highlight the transformative outcome of you/your clients, and provide proof around the methods/strategies you use.
Examples of "sell" content include sharing client testimonials, case studies, before-and-after stories, your own transformation, and showing your unique methods.
The purpose of "supply" content is to create goodwill in your market by providing free value beyond just your content.
Examples of "supply" content include offering freebies like checklists, templates, free trainings, resources, tools, live Q&A sessions etc…